Cleavage is officially dead, says Vogue!
Big-busted women, put your puppies away…
British Vogue has announced that cleavage is officially dead – and according to the publication the rejection is something political.
The article claims that “rejecting the stereotypes of gender has been brought sharply into focus, with the days of women as eye-candy, their sexuality positively smouldering rather than subtly played out, officially over.”
“Whatever happened to the cleavage?” writer Kathleen Baird-Murray muses in the December issue of the magazine, pointing to the prominence of high necklines.
“The tits will not be out for the lads. Or for anyone else, for that matter.”
Earlier this year, retail analyst Marshal Cohen studied the fashion industry and he found that woman aren't finding the structural engineering in bras comfortable anymore.
RELATED: Apparently cleavage equals job interviews, says science
RELATED: Kim Kardashian demonstrates how to have the perfect cleavage!
“Comfort is a dominant theme throughout the fashion world, and today’s bra consumer, especially millennials, is seeking both physical and personal comfort,” he says, adding that sports and seamless bras are “a natural fit in this comfort-focused environment.”
Readers have been divided on the article, aptly titled ‘Desperately Seeking Cleavage’, and are taking to Twitter to blast the story:
Out of all the articles I've read in Vogue, the most RIDICULOUS one yet has to be Vogue declaring that cleavage is "dead".
— Erika (@itserikahanson) November 2, 2016
silly Vogue... cleavage will always be "in".. I think someone with itty bitty titties at the magazine is just trying to push their agenda
— Alyssa (@pooroldkilgore) November 2, 2016
Acc. to Vogue, cleavage isn't fashionable. Clothes, hair, shoes and beards are changeable, that's fashion, not what you were created with.
— Gareth Wyld (@GarethWyld) November 3, 2016
However, Kathleen responded to the backlash by saying the story is “not about breast size, large or small, being “in” or “out”. It’s saying that fashion designers are creating more natural, comfortable clothes that focus on other erogenous zones than just the cleavage.”
Just to be clear: @BritishVogue cleavage story is not about breast size, large or small, being "in" or "out".
— KBaird-Murray (@KathleenBM) November 2, 2016
(@britishvogue) It's saying that fashion designers are creating more natural, comfortable clothes....
— KBaird-Murray (@KathleenBM) November 2, 2016
.that focus on other erogenous zones than just the cleavage. #readthewholestory @BritishVogue
— KBaird-Murray (@KathleenBM) November 2, 2016
Want more celebrity, entertainment and lifestyle news? Follow Be on Facebook,Twitter, Pinterest and Instagram.
